ABOUT JOE

Joe is an experienced creative professional who has provided creative assets and solutions to a wide array of industries, but specifically software and sports.

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As a creative 'jack of all trades,' Joe has extensive experience leading live event and broadcasts production teams, building creative assets from digital graphics to videos/motion graphics, and creating targeted creative marketing content to enable sales. From climbing catwalks to replace repair digital signage, to designing whitepapers for the semiconductor industry, Joe has an unique experiences that showcase his ability to adapt to the needs of any business.

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One of Joe's top achievements was launching HODGETOWN and the Amarillo Sod Poodles, Double-A affiliate of the San Diego Padres, in 2019. Joe literally helped build the Sod Poodles brand and ballpark infrastructure from the ground up, overseeing the installation $2 million of A/V equipment while concurrently establishing the look and feel of the brand's design across multiple channels. By all metrics, Joe enabled the Sod Poodles to have the perfect team launch through creative design and leadership. HODGETOWN saw over 450,000 people come through their gates in a market of just over 300,000. Proving that creative branding and marketing can enable small market teams to rival the attendance of large markets. 

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Currently Joe serves as the sole creative for SiliconExpert, a electronics supply chain solutions SaaS platform. At SE, Joe is perfects the SiliconExpert brand, and providing the sales and marketing team with a variety of creative assets to best enable the organization to generate revenue. Joe also still works on a freelance basis within the sports industry.